Effective Presentation. Develop an idea and persuade it is a good idea.

Ready to take your presentations to the next level? Our effective presentation course will show you how. Register now!

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Distinctive features of the course.

To present means (1) to develop an idea and (2) to persuade it is a good idea.

It is essential to know the basic logic of heuristic-emotional and logical-rational persuasion. This course teaches the most effective persuasive strategies.
Developing an idea requires precise techniques.

An idea is born, developed and consolidated using specific methods. This course teaches the most effective methods and the Mind Mapping technique. In addition, it provides downloadable templates to speed up the design and creation of the presentation.
Presenting means combining visual elements with narrative logic.

Knowing and applying the neuroscience of visual perception and understanding of concepts is essential. This course teaches you to effectively use text, tables, graphics, images and public speaking.
When the ideas are well structured, their realization in Word, PowerPoint or other is almost automatic.

Making captivating presentations depends on aesthetics but much more on the narrative, logic and visual coherence of the objects represented. This course teaches you how to quickly create a presentation using Word, PowerPoint (with or without public speaking), Prezi, or public speaking without slides, online and face-to-face.

Course curriculum

1. What is an idea (or hypothesis) and how to distinguish it from a non-idea.
2. Basics of the psychology of persuasion.
3. Basics of the psychology of persuasion.
4. (Quiz) What is an idea (or hypothesis) and how to distinguish it from a non-idea.
5. (Quiz) Basics of the psychology of persuasion.
1. Introduction to heuristics. Heuristic of Emotions (Affect).
2. Heuristic of Availability.
3. Heuristic of Authority.
4. (Quiz) The use of heuristics in persuasive presentations.
1. Evocative, descriptive and bullet pointing images.
2. Image management with PowerPoint Designer.
3. Microsoft PowerPoint Designer (Design Ideas) support.
4. (Quiz) Evocative, descriptive and bullet pointing images.
1. The steps for preparing the presentation.
2. The steps for preparing the presentation.
3. (Quiz) The steps for preparing the presentation.
1. How to choose the persuasive strategy based on audience and context.
2. DOWNLOADABLE TEMPLATE - Guidelines for identifying the audience and persuasive strategy.
3. (Quiz) How to choose the persuasive strategy based on audience and context.
1. Neuroscience of the short-term memory functioning of the audience of a presentation.
2. The logical structure of a presentation.
3. The use of mind-mapping to structure the presentation.
4. (Quiz) The structure of the effective presentation and the use of mind mapping.
5. Insights into the structure of the presentation.
6. (Quiz) Insights into the structure of the presentation.
7. Verify the persuasiveness of the presentation.
8. (Quiz) Verify the persuasiveness of the presentation.
9. The introduction and conclusion of the presentation.
10. (Quiz) Introduction and conclusion.
11. DOWNLOAD TEMPLATE Word to structure the presentation.
12. DOWNLOAD TEMPLATE XMind to structure your presentation.
13. List of Mind-Mapping tools
1. Note on the lessons of this chapter.
2. Graphs and Tables. When are they used and why.
3. Basic graphic types for effective presentations.
4. Vertical and horizontal bar charts. Express comparisons and rankings.
5. Line chart and time series. Show trends over time.
6. Scatter Plot. Correlating two variables.
1. Develop a presentation with Microsoft Word.
1. "Minimalist" DOWNLOADABLE TEMPLATE for Power Point presentations.
2. Presentation with PowerPoint and the template provided. From the structure of the reasoning to the logic of the slides.
3. Presentation with PowerPoint and the template provided. Structure of a slide.
4. Presentation with PowerPoint and Design Ideas. From the structure of the reasoning to the realization of the slides.
1. PowerPoint presentation WITH public speaking.
1. Prezi presentation with public speaking.
2. Prezi documentation and support.
1. Live online and in-person presentations without the aid of slides.
1. Before we finish ...
2. Bibliography

About this course

€290,00
50 micro-modules of 10-15 min: videos, readings, interactive quizzes.
Downloadable templates (ppt slides) and tools for creating presentations (mind-mapping, word docx).

Instructor(s)

PsyD, Senior Trainer and Coach, HURACT Roberto Bonanomi

Roberto is a highly qualified professional with a diverse educational background, including an MSc in Occupational Psychology & Research from the University of London, Birkbeck, an MSc in Computer Science from the University of Milan, and an MSc in Clinical Psychology from the University of Trieste. With over 15 years of experience in Digital/IT companies and 15+ years of experience in training, coaching, and psychotherapy, Roberto brings a unique combination of skills to the table. As the founder, director, and principal instructor of the master in organizational coaching at the Palo Alto School in 2012-2013 and 2013-2014, Roberto demonstrated his ability to develop and lead successful coaching programs. Roberto teaches how to apply psychological and technological methods to achieve incredible performance, making him a valuable asset to any organization looking to improve its practices.