Pricing options

Introduction to the course

Course sheet


Using tables, graphs and dashboards to communicate quantitative information is a common practice in the business world for every managerial function.

Through this course, you will learn how visual perception works from a neuroscientific point of view and which graphic object to use according to the message you want to communicate or the situation you want to represent.

Take away

A clear understanding of the neuroscience mechanisms of visual perception.

The ability to choose and build the right chart to represent quantitative information.

An actual library of graphics in PowerPoint format, ready to be used in your presentations and dashboards.


Key Account Manager

Martina Masenga

The course was exciting! Congratulations, because in all the video clips, Roberto always manages to keep the attention high. In addition, the ppt 'template' is a handy tool; it will be helpful for my future professional life! I learned a lot, and it gave me a lot of new insights.

Course curriculum

    1. Introduction to the course.

    2. How to use the Template provided with the course.

    3. DOWNLOAD - PowerPoint template for graphics.

    1. Scales, measures and categories. In-depth study with bibliography and curiosities.

    2. Objective and subjective variables. A misunderstanding to avoid.

    1. Neuroscientific basis of visual perception. How to communicate effectively.

    2. Psychophysics. Persuade and not confuse the audience.

    3. The laws of Gestalt. How do our brains perceive structure and patterns to understand better the environment around us?

    4. Limits to the perception of diversity. Why "less is more"!

    1. Graphs and Tables. When are they used and why.

    1. Drawing effective tables.

    2. Rules for drawing effective tables.

    1. Types of basic graphic components.

About this course

  • €290,00
  • 83 micro-modules of 10-15 min: videos, readings, interactive quizzes.
  • Downloadable chart library template.


Senior Trainer and Coach, HURACT Roberto Bonanomi

PsyD. MSc Occupational Psychology & researching in OP/OB at University of London, Birkbeck. Graduate Member of the British Psychological Society in the UK (MBPsS). MSc Computer Science, MSc Clinical Psychology, Roberto is an enthusiastic trainer and coach with sound communication skill, a robust corporate culture gained in years of professional experience as a consultant and psychologist and rooted academic background. Roberto was the founder, director and principal instructor of the master in organizational coaching at the Palo Alto School in 2012-2013 and 2013-2014.